Once we had established that our last idea was not going to happen due to the inevitable veto by Janja, we had to quickly come up with another idea. Unfortunately we could not do it in time for the next session of Design Thinking and we were the only team who could not present anything […]
Ideation
The time had come to meet with the new startup team. We decided to meet at the Southbank Centre as we thought it would be a good place to go since its central and had a lot of interesting places to walk around so that we could contemplate on an idea for our startup. After […]
Design Museum
One interesting day was our team visit to the Design museum. We had just formed our startup teams and were tasked to visit the Design Museum, where we met and took a stroll around the permanent exhibition Design Maker User at the top floor, followed by Beazley Designs of the Year at the ground floor […]
Design Thinking 2
Our Design Thinking adventure has evolved into concentrating more on the empathy aspect. For this exercise we were tasked to create a group of people where each had just one capability. This means one person could not see, the other could not speak, another could not think and so forth. I was the person who […]
Design Thinking
Design thinking is a new one for me. After all I am no designer and never aspired to be one. The only thing close to ‘design’ which I am accustomed to in my professional life is sound design for film. Obviously I had no expectation to draw any similarities in between the two as it […]
Branding
I have had a lot of time to think about branding simply due to the fact that I live with a person who owns a branding and communication company and this is an active topic throughout my life. The session itself gave a very light overview on the topic and then quickly moved away from […]
Advertising
Advertising with Helen Robinson was interesting. Whether you are in business or not, advertising is an unavoidable part of life and every human probably has a lot to say on it through pure experience. My personal view on it has always been as seeing it as a more sinister strategy for generating sales for products […]
